Ingentingshop
Buy nothing. Start saving.
Web site designed for the the Norwegian bank DNB in collaboration with Try Reklamebyrå.
The campaign focused on bringing awareness around saving and make people start saving money by buying nothing in the ingentingshop.no
We built a complete web shop where you could order and receive different empty packages and by doing so you needed to save the money in a savings app and show it to the bank.
Role: Lead digital designer @ Apt
Award:
Bronze / Gullblyanten 2017 / Category: Integrated